How Artificial Intelligence is Creating the Era of Empathy

Roland Rust

How Artificial Intelligence is Creating the Era of Empathy

In The Feeling Economy: How Artificial Intelligence Is Creating the Era of Empathy (Springer International Publishing; January 2021), Rust and Huang shed light on the reality of multiple AI intelligences and the stages of AI’s ongoing development. Backed by rigorous research, the authors share strategies to help business leaders, educators, and today’s workers prepare for careers, organizations, and a world in which AI and HI will collaborate closely—with AI doing more of the “brain” work and humans handling the “heart” work, including social interaction, emotion recognition, nuanced communication, and genuine care for customers.

Grounded in documented facts and real-world examples, not science fiction, The Feeling Economy offers a guide to the emerging future of “feeling jobs” and “relationalization” (personalization plus relationship). Learn:

How collaborating with thinking AI inevitably changes the nature of human jobs and what business leaders can do to keep up, starting with upgrading existing jobs—including financial analyst, immigration officer, bank teller, and physician—to emphasize people skills.

Why women have a natural advantage in the Feeling Economy—and how to support women’s rise to the top and encourage every woman to leverage her “soft” skills and people-oriented strengths without reinforcing gender stereotypes or discrimination.

How thinking AI is changing consumers—from their product expectations to their everyday life—and how to tailor sales, marketing, and service to meet the needs of emotionally-driven buyers.

How the coronavirus pandemic is likely to lead to an increased use of AI by everyone—for health, business, and personal reasons—while simultaneously reinforcing the need for all humans to be even more empathetic with each other.